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Krista Decesare
Age: 21
Profession: University student
Size: 6

"I am the freckled one of the campaign... you know ... we have to accept ourselves with our imperfections. If we were all perfect it would be a very boring world."

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Liz Camilleri
Age: 31
Profession: Assistant director of studies
Size: 8

"Looks fade, so I'd rather be a nice person with wrinkles and laughter lines. We should all be celebrating our differences - we are all special in our own way."

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Sharon Attard
Age: 24
Profession: Research Manager
Size: 12

"The media sends subconscious messages about what is beautiful, you rarely see people with nusual features in adverts. Which is why from when I was 14 till up to two years ago I kept straightening my hair. Now I'm happy with who I am."

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Rachel Darmanin Demajo
Age: 30
Profession: Kindergarten teacher
Size: 14

"A three-year-old will never judge you by the way you look but by what you do. And that's how it should be for all of us."

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In 2004, Dove released a study that they used as a spring board to launch their Campaign for Real Beauty. Among the findings of the study, were the following statistics:

■ Only two per cent of women describe themselves as beautiful.

■ Sixty-three per cent strongly agree that society expects women to enhance their physical attractiveness. Forty-five per cent of women feel women who are more beautiful have greater opportunities in life.

■ More than two-thirds (68%) of women strongly agree that "the media and advertising set an unrealistic standard of beauty that most woman can't ever achieve".

■ The majority (76%) wish female beauty was portrayed in the media as being made up of more than just physical attractiveness.

■ Seventy-five per cent went on to say that they wish the media did a better job of portraying women of diverse physical attractiveness, including age, shape and size.

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