Bell Net's new corporate look

Bell Net, a fully owned subsidiary of Bell Med Limited and a growing Internet service provider (ISP) offering broadband connection to business and home users in Malta and Gozo, on Monday launched its re-branding strategy, which aims to establish a new corporate look for the company.

Bell Net's old logo is slightly changed, with an image of a bell that differs in graphical presentation and size from the old corporate image.

The Trebuchet MS font and the navy blue corporate color previously used, remain the same for the new company logo, whereas gold hue has been added as a second corporate colour to decorate the overall design and layout of the company's new look.

An image of a man asking "had enough of your current ADSL provider" has been added as a bold punctuation to Bell Net's current market campaign. The statement addresses all customers who experience problems with their Internet connections and intend to change providers.

While Bell Med Limited - Bell Net's owner - has always been dedicated to deliver high quality broadband and other IT services to the business segment of both the local and foreign markets, the subsidiary company - Bell Net - and its new corporate identity features Bell Med's second growing mainstream of operations - to provide broadband connectivity to home and family users in Malta and Gozo.

Speaking of Bell Net's new corporate look, Ian Curtis, managing director of Bell Med Limited - Bell Net's mother company - said:

"Bell Med Limited has always been dedicated to its business clients, but now we have established Bell Net as a corporate branch with the necessary resources and potential to offer services to both small, medium and large businesses as well as to individual home users."

Mr Curtis went on to explain: "The image of the man and his bold question 'had enough of your current ADSL provider?' implies the high quality of our broadband services."