German label Hugo Boss has shot an awesome new campaign video in Malta featuring American champion cliff diver David Colturi.

The film shooting took place as the Dwejra rock-cut arch and the similar but little-known arch at the mouth of Wied il-Mielah.

"Dressing up for the dive was a very interesting and different experience for me," said Colturi. "But once you take off that cliff, your mind goes into autopilot, and that liberating feeling of launching through the air -- I felt like James Bond, getting away from the bad guys. Mission successful."

The young American champion has already won several accolades in the sport. He finished fourth in the men's high diving event at the 2015 World Aquatics Championships in Russia.