The team at Applecore Foods started the new year by spend-ing a Sunday morning at the National Blood Transfusion Service Centre in Guarda-mangia in a blood donation drive.

As part of the company’s corporate social responsibility efforts, which are being given particular importance during this year, a number of Applecore Foods personnel joined forces to donate blood. Such an event also served as the first team-building event for the year.

The company, building on years of experience and success of its promoters, fosters a culture of social responsibility towards both the environment and also towards the society at large.

Around 17,500 blood donations were made during 2012 in Malta, and in such spirit, Applecore Foods appeals to other business organisations to follow suit in encouraging its personnel to donate blood.

Applecore Foods will also be celebrating Corporate Social Responsibility Day on March 19.