The impact of the COVID-19 pandemic has been felt by almost all the 2,604 firms and corporations surveyed earlier this year by HSBC Group for the bank’s Navigator Report. The findings of the report, entitled ‘Building Back Better’, were discussed during a recent webinar titled ‘Building Resilient Organisations’, held by TradeMalta and supported by HSBC Bank Malta.

The webinar focused on how companies are weathering the current crisis and how they are planning to make their enterprises more agile and more resilient. Guest speakers included Warwick Long, head of commercial banking, UK Non Ring-fenced Bank & Europe Inter­national, HSBC Bank plc; Joyce Grech, head of commercial banking, HSBC Bank Malta; econo­mist JP Fabri; and Joe Schembri, chief officer, TradeMalta, who moderated the discussion.

The COVID-19 pandemic has heavily impacted over two-thirds of the companies surveyed. With these impacts came adjustments, and a signifi­cant majority of businesses continue to operate in ways that differ to the pre-pandemic scenario.

The pandemic has changed the way businesses operate

In the uncertain economic and business landscape caused by the pandemic, resilience is considered of primary importance. In this context, a strong balance sheet and efficient working capital are seen as key for continued success. The coronavirus has also reshaped priorities with most companies focused on short-term planning and only a minority having enough capacity to consider long-term plans.

The changes have, however, opened up new opportunities as most businesses are actively pursuing new prospects. The pandemic has also changed the way businesses operate. Companies expect that remote working will become the norm in the next two years and virtual meetings and collaboration tools are anticipated to become standard technologies. Businesses understand the need to digitise more processes.

Previous HSBC Navigator reports have shown that environmental sustainability now permeates all aspects of business strategy and companies have not backtracked from their commitments in this area during the pandemic.

Pressure to become more sustainable comes from three main sources: customer demand, government regulations and employees. As a result, nine out of 10 businesses say that they need to reassess or review their operations to re-establish their operations on firmer environmental foundations.

Grech, head of commercial banking at HSBC Malta, said: “Only one out of five businesses believe that their infrastructure and culture are sufficiently agile, which signals significant weaknesses − the more agile the firm, the better prepared it is for a crisis. What we also see is that human capital is an important factor. Treating employees well is one of the top characteristics of a resilient company, so good cultural practices can build employee loyalty in the long term.”

The latest Navigator Report ‘Now, Next and How for Business’, which continued to build on the summer ‘Build Back Better’ report, has just been issued and is available on https://www.business.hsbc.com/navigator/report. In this edition, 10,000 businesses spanning 39 countries, markets and territories were surveyed.

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