TVM is by far the most popular television station with respondents scoring 37.69 per cent of all viewers in the Broadcasting Authority’s latest study on audience ratings for July 2014.

One ranked second with 14.17 per cent and Net third with 7.29 per cent. Just over 36 per cent of respondents reported that they followed a foreign channel during July.

Once the amount of time spent by respondents watching a television programme is factored in, TVM registered a total of 31.75 per cent, followed by One with 13.49 per cent, and Net with 9.13 per cent audience share.
On average viewers spent a total of 1.38 hours watching television in July which spells out a national average of 1.14 hours per day. As a general rule the three main local stations tend to register their peak audiences during the evening news bulletins, normally aired between 7:30pm and 8:30pm.

Bay Radio remained the most popular radio station with 24.52 per cent of listeners. Radju Malta and One Radio registered practically the same popularity with the former obtaining 11.99 per cent and the latter 11.97 per cent of the listeners.

Considering the audiences for all stations across a whole week and the amount of time spent by listeners following the respective stations, the study revealed that Bay Radio registered 20.01 per cent of the total audience share followed by One Radio with 14.84 per cent and Radju Malta with 14.56 per cent.