Online Advertising
The traffic that drives your business and generates results.
- Our Numbers
- Our Audience
- timesofmalta.com
- sport.timesofmalta.com
- x2.timesofmalta.com
- timesmotors.com.mt
- thebusinesspicture.com
- Specifications
- Download Ad Rates (PDF)

OUR NUMBERS
- 1,096,000+ unique visitors per month
- 15,300,000+ page views per month
- 14:54 average engagement time
- 50m ad impressions served per month
- 0.18% CRT in total
- 0.22% CRT in our programmatic
- 63% viewability in total
- 67.5% viewability in our programmatic
- 99% uptime
AUDIENCE
- Facebook288K+ followers
- Instagram51.4K+ followers
- LinkedIn7K+ followers
- Malta49% of our users
85% of sessions
DEVICE CATEGORY
- 62%MOBILE
- 35%DESKTOP
- 3%TABLET
GENDER DISTRIBUTION
- 52.5%MALE
- 47.5%FEMALE
TENANCY PRICINGTIMESOFMALTA.COM
PRICING REPRESENTS A FIXED NUMBER OF IMPRESSIONS ACROSS ALL OUR TRAFFIC (DESKTOP, MOBILE, APP AND TABLET) PER WEEK. ALL PRICES QUOTED ARE EXCLUSIVE OF VAT AND SUBJECT TO AVAILABILITY.

PREMIUM ADVERTISING
THE GOAL OF THESE ADS ARE
BRAND RECALL, ENHANCING CREDIBILITY,
INTEREST GENERATION AND CROSS MEDIA CAMPAIGNS.
THE BANNERS ARE DISPLAYED ONLY ON OUR HOMEPAGE, HIGHLIGHTED, NATIONAL AND WORLDSTORIES, ON ALL DEVICES.
THIS AD PLACEMENT FOCUSES ON SHOWING THE AD TO THE SAME USER MULTIPLE TIMES THROUGHOUT THEIR JOURNEY ON THE WEBSITE.
€4 for every 1,000 impressions displayed(€4.00 CPM)
RUN OF SITE ADVERTISING
THE GOAL OF THESE ADS ARE
WEB TRAFFIC GENERATION, WIDER REACH,
SALES AND PURCHASE INFLUENCE AND CLICK FOCUSED CAMPAIGNS.
THE BANNERS ARE DISPLAYED ON ALL PAGES OF THE WEBSITE INCLUDING PREMIUM IF AVAILABLE.
THIS AD PLACEMENT FOCUSES ON SHOWING THE AD TO THE RIGHT USER AT THE RIGHT TIME AND USES INTERACTION LOGIC TO NOT DISPLAY THE AD AGAIN TO USERS WHO DO NOT SHOW INTEREST.
€2 for every 1,000 impressions displayed(€2.00 CPM)
SKIN / TAKEOVERS
TENANCY PRICINGSPORT.TIMESOFMALTA.COM
PRICING REPRESENTS % OF ALL OUR TRAFFIC (DESKTOP, MOBILE AND TABLET) PER WEEK. ALL PRICES QUOTED ARE EXCLUSIVE OF VAT AND SUBJECT TO AVAILABILITY.

TAKEOVER
SPONSORED
DISPLAY ADS
TENANCY PRICINGX2.TIMESOFMALTA.COM
PRICING REPRESENTS % OF ALL OUR TRAFFIC (DESKTOP, MOBILE AND TABLET) PER WEEK. ALL PRICES QUOTED ARE EXCLUSIVE OF VAT AND SUBJECT TO AVAILABILITY.

TAKEOVER
SPONSORED
DISPLAY ADS
TENANCY PRICINGTIMESMOTORS.COM
PRICING REPRESENTS % OF ALL OUR TRAFFIC (DESKTOP, MOBILE AND TABLET) PER WEEK. ALL PRICES QUOTED ARE EXCLUSIVE OF VAT AND SUBJECT TO AVAILABILITY.

TAKEOVER
SPONSORED
DISPLAY ADS
TENANCY PRICINGTHEBUSINESSPICTURE.COM
PRICING REPRESENTS % OF ALL OUR TRAFFIC (DESKTOP, MOBILE AND TABLET) PER WEEK. ALL PRICES QUOTED ARE EXCLUSIVE OF VAT AND SUBJECT TO AVAILABILITY.

TAKEOVER
SPONSORED
DISPLAY ADS
DIGITAL ADVERTISINGSPECIFICATIONS
RECTANGULAR (IMU)
AD DIMENSIONS: 300px (w) × 250px (h)MAXIMUM SIZE: 200KBFORMATS ACCEPTED: GIF, Animated GIF, JPG, PNG, HTML, AMPHTML, HTML5, MP4LEADERBOARD
AD DIMENSIONS: 728px (w) × 90px (h)MAXIMUM SIZE: 200KBFORMATS ACCEPTED: GIF, Animated GIF, JPG, PNG, HTML, AMPHTML, HTML5, MP4BILLBOARD
AD DIMENSIONS: 970px (w) × 250px (h)MAXIMUM SIZE: 200KBFORMATS ACCEPTED: GIF, Animated GIF, JPG, PNG, HTML, AMPHTML, HTML5, MP4HALF PAGE
AD DIMENSIONS: 300px (w) × 600px (h)MAXIMUM SIZE: 200KBFORMATS ACCEPTED: GIF, Animated GIF, JPG, PNG, HTML, AMPHTML, HTML5, MP4MOBILE LEADERBOARD
AD DIMENSIONS: 320px (w) × 100px (h)MAXIMUM SIZE: 200KBFORMATS ACCEPTED: GIF, Animated GIF, JPG, PNG, HTML, AMPHTML, HTML5, MP4VIDEO
AD DIMENSIONS: 620px (w) x 348px (h)SUGGESTED LENGTH: 15s maximumMAXIMUM SIZE: 2MBFORMATS ACCEPTED: MP4, AVI, VAST 3.0MOBILE SKIN (TAKEOVER)
AD DIMENSIONS: 414px (w) × 736px (h)MAXIMUM SIZE: 200KBFORMATS ACCEPTED: GIF, Animated GIF, JPG, PNGSKIN (TAKEOVER)
AD DIMENSIONS: 200px (w) × 768px (h) x 2 (left and right)MAXIMUM SIZE: 200KBFORMATS ACCEPTED: GIF, Animated GIF, JPG, PNGBranded content
The story comes first. Always. We apply our unique voice and understanding of our online, print and social audience to create engaging multimedia stories about your brand. Our stories narrate, educate, spark conversations, and inspire our readers.

MULTIMEDIA NATIVE ADVERTISING
YOUR STORY, OUR PLATFORM: UNLEASH THE POWER OF NATIVE ADVERTISING TODAY!
Ready to make waves and elevate your brand to new heights? Let us be the storytellers behind your success. Embrace the art of native advertising and watch your business narrative come to life.
WHY NATIVE ADVERTISING?
- Seamlessly integrates with our platform, creating a natural and enjoyable reading experience
- Builds trust and credibility by presenting your content in a familiar and non-intrusive manner.
- Enhances brand recall through engaging narratives that resonate with your audience.
MAXIMIZE EXPOSURE ON FACEBOOK & LINKEDIN
Your story won’t just be read – it will be seen by our vast community on Facebook! With a 288,000+ followers and counting, your content will take centre stage on our dynamic platform, gaining the attention it deserves.
Native examples
- Top trends in e-commerice
- The Valletta tech summit hosts first ever internet of things summit
- Mużika Mużika returns with live audience
- Going for group stage
Video examples
- Crafting a conscious coffee break
- Malta’s water saving heritage: Relic of the past or guide to the future?
- Driving through the natural beauty of Gozo with the new Volvo XC60
VIDEOADVERTISING
LIGHTS, CAMERA, ACTION: MAKE YOUR BRAND THE STAR OF THE SHOW WITH VIDEO ADVERTISING!
WHY SETTLE FOR STILL IMAGES? ELEVATE YOUR BRAND WITH VIDEO TODAY!
Say goodbye to static ads and embrace the dynamic world of video advertising. Let your brand unfold in a visually stunning narrative that captivates, resonates, and drives real results.
REACH A STAGGERING 100,000+ VIEWS
Your story deserves to be seen, and we're here to make it happen. Showcase your video advert to our dynamic and engaged audience, guaranteeing a minimum of 100,000 views. Whether it's captivating product demonstrations, brand storytelling, or a compelling call-to-action, your video will take center stage, capturing the attention of our ever-growing community.
ADVERTISING RATES
TIMESTALK ADVERTISING
Print Advertising
For 87 years, Times of Malta has witnessed history and recorded it. Engage with our readers in print by featuring in our printed products, which enjoy Malta's largest distribution.
