California Grill is the latest addition to the McDonald’s menu.

It is made of a 100 per cent pure beef patty and topped with Emmental cheese, smokey mayo and a herb encrusted bun.

When purchasing a California Grill as a McMenu meal, customers will be given a scratch card that entitles them to over 3,000 instant prizes, including a wide selection of electronic gifts such as Asus net books, MP3 players, cameras, food prizes, Puma vouchers or Embassy cinema tickets. Customers could also win an all-inclusive trip for four to Los Angeles in collaboration with Rocs Travel.

The prize consists of the airline return tickets in economy class for four people and five nights’ accommodation in a four-star hotel. The campaign will run until stocks last in all eight restaurants.

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